Please join us for our monthly luncheon on Friday, January 10th, 2025, Prestonwood Country Club in Cary, 11:30 AM to 1:30 PM.
To learn more about NCER membership, please contact the Membership Committee Chair who will guide you through the nomination and selection process.
Our guest speaker is Stan Phelps, Best Selling Author, "Pink Goldfish - Unleash Your Brand's Uniqueness to Stand Out in a Sea of Sameness"
Members: $35.00
Guests: $45.00
"PinkGoldfish - Unleash Your Brand's Uniqueness to Stand Out in a Sea of Sameness"
Summary:
In a crowded marketplace, blending in means losing out. This keynote introduces the F.L.A.W.S.O.M.E. framework, an eight-part approach that embraces authenticity and turns perceived flaws into competitive strengths. By amplifying your brand’s unique “weirdness” and embracing authenticity, this program guides you in crafting a memorable brand identity that truly stands out. Learn actionable ways to discover, amplify, and leverage the distinctive elements within your brand DNA for lasting differentiation.
Key Takeaways;
- Tools: Get equipped with how to uncover weakness and weirdness in their DNA.
- Skills: Understand how to design in order to amplify uniqueness.
- Empathy: Gain a deeper appreciation for the need to embrace differentiation.
Stan's Bio:
Stan Phelps, CSP® is a Virtual Master Presenter, Global Speaking Fellow, and best-selling author of 20 books, including the Goldfish series. He stands out in the sea of sameness by modeling his Differentiated Experience (DX) message: differentiation isn’t just about what you say, but what you do and how and why you do it. With 5,000+ case studies on customer, employee, and brand experience, Stan delivers engaging keynotes, workshops, and Goldfish Tank experiences that help organizations boost loyalty, retention, and results.